Conclusion of Results

After analyzing my results, I have now decided upon my target audience. This is important as it will effect my final idea greatly because I now know what people wish for me to include. I can therefore manipulate my music video to fit my target audiences' wants.

The audience I am targeting is 18 and below, and will be of a mixed gender meaning I have to choose actors that will appeal to both a male and female audience. I will also match the on-screen performance to coincide with how they would like the band to move, interact, etc...

This will enable me to create a music video that will be pleasing to watch, as well as being enjoyable to listen to.